If you do it first class and you don't compromise values, and you don't compromise quality, and you don't compromise service, and you don't compromise cleanliness, then everybody else who is the competitor has got to play catch-up.
Talent alone cannot make a writer. There must be a man behind the book; a personality which, by birth and quality, is pledged to the doctrines there set forth, and which exists to see and state things so, and not otherwise.
That which is to be most desired in America is oneness and not sameness. Sameness is the worst thing that could happen to the people of this country. To make all people the same would lower their quality, but oneness would raise it.
The full-grown modern human being who seeks but refuge finds instead boredom and mental dissolution, unless he can be, even in his withdrawal, creative. He can find the quality of happiness in the strain and travail only of achievement and growth. And he is conscious of touching the highest pinnacle of furfilment which his life-urges demand when his is consumed in the service of an idea, in the conquest of the goal pursued.
As consumers we get more demanding all the time. We want better quality. We want it faster. And cheaper. Plus, we want more choices. Whoever comes along that can satisfy all these 'wants' gets our business.