advertising

A Quote by Ren Mulford, Jr. on advertising and business

It takes more than Capital to swing business. You've got to have the A. I. D. degree to get by-Advertising, Initiative and Dynamics.

Ren Mulford

Contributed by: Zaady

A Quote by Paul G. Hoffman on advertising, business, managers, and sales

If we are to have a stabilized market demand, selling pressure should be maintained . . . perhaps increased . . .at the first sign of a decline in business. I know of no single way business managers can do more to stabilize market demand than through greater stabilization of sales and advertising expenditures.

Paul G. Hoffman

Contributed by: Zaady

A Quote by Mortimer B. Zuckerman on advertising, america, life, poetry, prose, and trouble

The trouble with America isn't that the poetry of life has turned to prose, but that it has changed to advertising copy.

Mortimer B. Zuckerman

Source: US News & World Report

Contributed by: Zaady

A Quote by Milton Snavely Hershey on advertising, kindness, and quality

Give them quality. That's the best kind of advertising.

Milton Hershey (1857 - 1945)

Contributed by: Zaady

A Quote by Marvin E. Frankel on achievement, advertising, belief, communication, information, and needs

The advertising industry is one of our most basic forms of communication and, allegedly, of information. Yet, obviously, much of this ostensible information is not purveyed to inform but to manipulate and to achieve a result - to make somebody think he needs something that very possibly he doesn't need, or to make him think one version of something is better than another version when the ground for such a belief really doesn't exist.

Marvin E. Frankel

Contributed by: Zaady

A Quote by Mark Twain on advertising and kindness

Many a small thing has been made large by the right kind of advertising.

Mark Twain (1835 - 1910)

Contributed by: Zaady

A Quote by Louis Kronenberger on advertising, america, life, poetry, prose, and trouble

The trouble with us in America isn't that the poetry of life has turned to prose, but that it has turned to advertising copy.

Louis Kronenberger

Contributed by: Zaady

A Quote by Joseph K. Folsom on advertising, art, caring, christ, church, clothes, communication, control, emotion, exercise, food, health, home, honesty, learning, love, management, money, music, nations, needs, neighbors, people, sex, sharing, skill, sl

Important skills to teach young people in the home: The material processing skills, such as food handling, clothing, laundry, cleaning, taking care of what you have, throwing away or sharing with others what you don't need. The art of handling money. The arts of health management including sex, reproduction, nutrition, exercise, sleep. Mechanical skills, recreational skills, the art of managing time., The art of choosing wisely, (we have almost everything spread out before us and pushed on us by advertising. Do we feel sure that we always know how to choose wisely? The art of communication, the art of love (we need more in our own families, different peoples, cultural groups, races, nations.) The art of controlling our emotions, the art of learning a talent - love of music, and song, a love for church and Christ. The art of honesty, caring for your neighbor, volunteering. The art of studying and learning. (If we can learn all of this in the home before we leave the nest, how can we possibly go wrong.)

Joseph K. Folsom

Source: Albert W. Daw Collection

Contributed by: Zaady

A Quote by H. Gordon Selfridge on advertising, business, confidence, difficulty, force, guests, inspiration, principles, quality, service, spirit, and understanding

Get the confidence of the public and you will have no difficulty in getting their patronage. Inspire your whole force with the right spirit of service; encourage every sign of the true spirit. So display and advertise wares that customers shall buy with understanding. Treat them as guests when they come and when they go, whether or not they buy. Give them all that can be given fairly, on the principle that to him that giveth shall be given. Remember always that the recollection of quality remains long after the price is forgotten. Then your business will prosper by a natural process.

H. Gordon Selfridge (1857 - 1947)

Contributed by: Zaady

A Quote by Glenn Frank on advertising, business, mind, and nations

The advertising man is a liaison between the products of business and the mind of the nation. He must know both before he can serve either.

Glenn Frank

Contributed by: Zaady

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