A Quote by Yvon Chouinard on business, conscious business, conscious capitalism, and sustainability

Yeah, leading an examined life, I always say, is a pain in the ass. It adds an element of complexity to business that most businessmen don't want to hear about. They just want to call a fabric manufacturer, and say, "Hey, give us 10,000 yards of shirting."

Yvon Chouinard

Source: The TH Interview: Yvon Chouinard, founder of Patagonia (Part One): http://www.treehugger.com/files/2008/02/the_th_interview_yvon_chouinard.php

Contributed by: ~C4Chaos