A Quote by Dee W. Hock on visa, inner voice, meaning, and business

The reason is still difficult to explain, but it is not complicated. That inner voice that will not be denied, once we learn to listen to it, had whispered since the beginning, "Business is not what your life is about. Founding VISA and being its chief executive officer is something you must do, but it's only preparatory."

Each time I replied, "You're crazy! Preparatory for what--and where--and why?" There was no answer, only silence. In time the voice became incessant and demanding.

"You don't understand, VISA's not an end. It's only an archetype. Give it up, and the business world as well--completely--irrevocably--now! Then you may understand!" It was frightening. It was maddening. I felt a damned fool to even think about it. A rational, conservative, pragmatic, hard-nosed, fifty-five-year-old businessman who'd never smoked a joint or dropped a drug, listening to "inner voices?" Absurd! Throw away a lifetime of work--success, money, power, prestige--as though it had no value in the vague hope that life had more meaning? Madness!

Dee W. Hock

Source: Birth of the Chaordic Age, Pages: 16

Contributed by: ~C4Chaos