Waking the Dead

Stephen Simon by Stephen Simon | April 4th, 2008 | 1 Comment
topic: Inspirational Media

One of our subscribers at The Spiritual Cinema Circle recently left an entry on our message boards that included “I just wish Hollywood would wake up.”

That would require much more of a resurrection than an alarm clock. Waking the dead is still quite a challenge for us mere mortals.

Truly, the Hollywood system is not something that can be fixed. I heard a phrase once that is an appropriate metaphor here: love bounces, trust breaks. Once something has been as shattered as the Hollywood system is, it truly cannot be fixed. It needs to be replaced by something cellularly different.

What that will look like is still being distilled in the ethers. We are now in the swing between the world of film that once was and the world that will be. I do know is that the process of making and distributing films is going to look radically different 5-10 years from now.

Some thoughts:

At least half the movie theaters now being operated will shutter or be used for different purposes. The initial point of film distribution will be in people’s homes. The days of the great Hollywood stars are numbered. Don’t be surprised if Tom Hanks is the last of his breed.

Other ideas? Please share. Together, we’re going to figure this out

Comments

  1. I couldn’t agree with you more, Stephen – the movie distribution system will definitely move to the home and several theaters will close down, and we’ll see a lot more unique forms of advertising.

    Things like desktop notification agents… things to push trailers, contents, promotional materials to get people excited. We might even see release “times” where people can pre-buy the movie and have it waiting at home but unavailable until the unlock code is sent automatically at “release” time.

    I think we may also start to see more interactive movies as the technology pushes to home. Things where it’s possible to choose alternate endings while the movie is in motion, or like those old “Choose Your Own Adventure” books.

    At the mainstream level, that’s impractical because movies have to be a one-size-fits-all, but as movies move to home more community and interaction will be required to succeed.

    It’ll also get pushed to more 3-D / virtual environments… the home theater will move from big-screen TVs to visors and more personalized experiences.

    Perhaps as the technology evolves, there may even be 1st-person home movies where the delivery system knows the person’s name and the actors in the movie can actually use the viewer’s name instead of the ‘main character.’

    Long story short: I think we’ll start seeing movies meet Web 2.0, so to speak.

    Chris Cade | April 7th, 2008 | Comment Permalink

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