I have to admit it: last year, my traveling to Churchill, Manitoba, Canada, to see polar bears in the wild was motivated not only by a 10-year anniversary but by a fear that soon the animals could be gone. I go to see glaciers because I’m afraid we’re losing them. And this coming January, I’m returning to Yellowstone National Park to try to photograph our nation’s wolves before they almost completely disappear in the Lower 48 — again.
You could call me an “extinction tourist.”
I’m far from unique. In fact, today people are traveling in ever-greater numbers to see what they think could quickly vanish from the Earth. While just a few years ago travelers might have endeavored to tick off all seven continents or Africa’s Big Five wildlife species, today there’s a certain “cred” given to those who see the landscapes, animals and plants that are just managing to hang on. And tour providers are tapping into that desire with their marketing messages. “See [fill in your favorite endangered animals] before they’re gone!”
But should tourism companies use threatened species as marketing tools? Given our ability to tune out ads, does that minimize the dire circumstances that these animals and environments are now in and dilute the attention that conservation messages might have been able to muster?
The benefits of green spaces and natural settings are becoming more apparent all the time: reduced stress, depression and feelings of aggressiveness; an increase in overall happiness; faster post-operative recovery; a decline in ADHD symptoms in children — all of these outcomes have been verified when people spend time in nature. The outdoors make us happier, cause us to be kinder and can even give us bigger brains.
While you could say these kinds of benefits are priceless, there’s a new trend afoot. By assigning a monetary value to natural elements in a healthy environment, it is hoped that governments, businesses and others in positions of power will come to see that protecting nature makes good financial sense.
This concept of pricing ecosystem services and natural features — and allowing them to be bought and sold — is gaining wide acceptance among conservationists. But could this approach end up obscuring the unquantifiable, soul-restoring advantages of natural places and put them at even greater risk?
While I welcome winter along with all the other skiers and outdoor aficionados here in Colorado, by the end of February I’m ready for a surf and sand break. But cramming onto a crowded beach towel-by-cooler with hundreds of other sunseekers is not my vision of restoring my winter-weary spirit.
When you’re a beach lover and a nature lover, the quest becomes to find those pristine stretches of sand that make you feel you’ve discovered a place where time stops; where the rhythm of sea on shore is the primary sound; where the sun’s slow slide behind the horizon is the only marker of day melding into night. A place like, say, Bai Kem Beach on Phu Quoc, one of 105 islands that comprise this idyllic Vietnamese archipelago in the Gulf of Thailand. Picture a soft, white sugar-sand beach, fringed with slender palms. Phuket, half a century ago. No people. Just total, unspoiled beauty.