greenwashing

Is Going Green Just a Feel-Good Choice?

Candice Gaukel Andrews by Candice Gaukel Andrews | November 18th, 2010 | 5 Comments
topic: Eco Travel, Green Living | tags: automobiles, bats, bird deaths, birds, Canada geese, canoe, carbon emissions, cars, chemicals, climate change, CO2, eco-friendly, energy, environment, environmental toxins, environmentalist, fossil fuels, green, green building, greenwashing, Horicon National Wildlife Refuge, kayak, kayaking, landfills, LEED, LEED buildings, LEED certification, nature enthusiasts, nature photography, nature photos, photography, plastic, power grid, recreation, recycler, recycling, sandhill cranes, save the environment, skyscrapers, songbirds, toxins, transportation, travel, turbines, water sports, weather, wildlife, wind farms, wind power

Sandhill cranes

Buying a kayak qualifies as a “big purchase” for my family, and my husband and I recently took that huge step. Although we’ve had a canoe for a long time, this is our first acquisition of this type of silent-sports, aquatic craft.

Beware Greenwashers: Green is Not the New Black!

Jessie Lucier by Jessie Lucier | February 26th, 2010 | 1 Comment
topic: Green Living | tags: corporate misbehavior, environmentalism, environmentally friendly, green, Greenpeace, greenwashing

It’s not easy buying green, especially since green has been touted as the new black.  Like the “black” of a previous generation, today’s “green” is considered sexy, trendy and it looks good on everyone. And while the branding of green has led to an increased environmental and ecological awareness, which has oftentimes proved beneficial for our planet and her people, the increased awareness has also created a muddled perspective of what really constitutes green. The public relations whiz kids of the corporate world have jumped on the green wagon and, wa-la, companies with questionable environmental practices and policies have been spun from black to green.

5 Questions to Ask Before You Buy Something Green

Cheryl Terrace by Cheryl Terrace | September 28th, 2009 | 3 Comments
topic: Eco Decorating, Green Living | tags: buying green products, eco-friendly decorating, eco-friendly design, environmental impact, green companies, green decorating, green design, greenwashing, how to kow if products are really green

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What exactly is green about green design? It’s a very complex term. In fact, it’s so complex that I’d prefer “Conscious, Healthy, Thoughtful, Mindful, Authentic, Integrity Driven Environmentally Responsible Design” … but what a mouthful!

Ecotourism: The Real Deal or Greenwashing?

Wendy Worrall Redal by Wendy Worrall Redal | August 13th, 2009 | 3 Comments
topic: Eco Travel, Green Living | tags: eco, Eco Travel, eco-conscious, eco-friendly vacations, ecotourism, green-travel, greenwashing, responsible travel, traveling, vacations

ecotravel-photo

“Eco” as a prefix has gained some potent marketing cachet for all sorts of goods and services in recent years, not least for travel. Nearly every jungle accommodation in Costa Rica seems to bill itself as an “eco-lodge,” for instance, and ecotourism is promoted as an important, even essential, means of protecting species and habitats.

Look Who’s Going Green

E.B. Boyd by E.B. Boyd | April 15th, 2009 | No Comments
topic: Green Tech | tags: corporate responsibility, Earth Day, greenwashing

With the 39th anniversary of Earth Day right around the corner (April 22), now’s a good time to take stock of how far we’ve come. While we hear a lot of complaints about greenwashing these days, the fact is, most companies are implementing far more green measures than they were even five years ago. Take a look at these four ventures and ask yourself, five years ago, who wouldathunk?

The Green Buzzwords Quiz

Jessica Harlan by Jessica Harlan | August 12th, 2008 | No Comments
topic: Green Living, Healthy Eating | tags: farm to table, green words, greenwashing, locavore, superfood

It seems like every week there’s a new term or buzzword (relating to food and otherwise) you need to know in order to be a health-conscious and environmentally responsible consumer. How well do you know what they all mean? Take this quiz and find out if you’re an in-the-know eco-foodie.