The three rules of the Tipping Point -- The Law of the Few, the Stickiness Factor, the Power of Context -- offer a way of making sense of epidemics. They provide us with direction for how to go about reaching a Tipping Point.
Source: The Tipping Point: How Little Things Can Make a Big Difference, Pages: 29
Here's to the crazy ones. The misfits. The rebels. The trouble-makers. The round pegs in the square holes. The ones who see things differently. They're not fond of rules, and they have no respect for the status-quo. You can quote them, disagree with them, glorify, or vilify them. But the only thing you can't do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.
The most important thing you can do to achieve your goals is to make sure that as soon as you set them, you immediately begin to create momentum. The most important rules that I ever adopted to help me in achieving my goals were those I learned from a very successful man who taught me to first write down the goal, and then to never leave the site of setting a goal without firs taking some form of positive action toward its attainment.