A Quote by Thomas J. "Tom" Peters on brand, branding, and success

Brand inside is more important than brand outside for sustained success.

Tom Peters (1942 -)

Source: A Personal Top Ten Tom Quotes from London: http://www.tompeters.com/entries.php?rss=1&note=http://www.tompeters.com/blogs/main/010363.php

Contributed by: ~C4Chaos