A Quote by Stephen Shapiro on innovation, business, and creativity

Take it a step further and look to non-business analogies and metaphors. If redesigning a product, ask what the product is really like. If redesigning a computer chip, look to racing circuits, rivers, or anything with a flow. A gas pipeline company developed a new technology for finding and sealing pipeline cracks by mirroring the clotting agents in the human body.

Stephen Shapiro

Source: Analogy Driven Innovation: http://www.steveshapiro.com/2008/02/19/analogy-driven-innovation/

Contributed by: ~C4Chaos