A Quote by Stephen Shapiro on tools, mindset, innovation, and creativity
Tools are great. But giving people tools, without first changing their mindset is useless.
People buy more weight loss books/diets (tools) than all other books, yet people are fatter than ever. Why? Most diets do not address the psychological reasons (mindset) for eating.
The same holds true for innovation.
Do not train your employees on creativity techniques or bring in innovation software until you have addressed your underlying cultural issues (the mindset).
Source: Innovation Mindset, Not Innovation Tools: http://www.steveshapiro.com/2007/12/31/innovation-mindset-not-innovation-tools/
Contributed by: ~C4Chaos