A Quote by Roy Howard on action, business, certainty, direction, effort, facts, maturity, men, and mind

Salesmen should bear in mind that more mature men who have reached a certain point in business buy rather than are sold. A real salesman does not attempt to sell his prospect but instead directs his efforts towards putting the prospect in a frame of mind so that he will be moved to action by a given set of facts.

Roy Howard

Contributed by: Zaady