Malcolm Gladwell

A Quote by Malcolm Gladwell on movements, ideology, group, and contagious

Have you ever wondered, for example, how religious movements get started? Usually, we think of them as a product of highly charismatic evangelists, people like the Apostle Paul or Billy Graham or Brigham Young, but the spread of any new and contagious ideology also has a lot to do with the skillful use of group power.

Malcolm Gladwell

Source: The Tipping Point: How Little Things Can Make a Big Difference, Pages: 172

Contributed by: ~C4Chaos

A Quote by Malcolm Gladwell on group, social, and complexity

Humans socialize in the largest groups of all primates because we are the only animals with brains large enough to handle the complexities of that social arrangement.

Malcolm Gladwell

Source: The Tipping Point: How Little Things Can Make a Big Difference, Pages: 179

Contributed by: ~C4Chaos

A Quote by Malcolm Gladwell on rule of 150 and epidemic

The Rule of 150 says that congregants of a rapidly expanding church, or the members of a social club, or anyone in a group activity banking on the epidemic spread of shared ideals needs to be particularly cognizant of the perils of the bigness. Crossing the 150 line is a small change that can make a big difference.

Malcolm Gladwell

Source: The Tipping Point: How Little Things Can Make a Big Difference, Pages: 182-183

Contributed by: ~C4Chaos

A Quote by Malcolm Gladwell on persuasion and talk

What happens when two people talk? That is really the basic question here, because, that's the basic context in which all persuasion takes place.

Malcolm Gladwell

Source: The Tipping Point: How Little Things Can Make a Big Difference, Pages: 80

Contributed by: ~C4Chaos

A Quote by Malcolm Gladwell on emotion, feeling, and contagious

If we think about emotion this way -- as outside-in, not inside out -- it is possible to understand how some people can have an enormous amount of influence over others. Some of us, after all, are very good at expressiing emotions and feelings, which means that we are far more emotionally contagious than the rest of us.

Malcolm Gladwell

Source: The Tipping Point: How Little Things Can Make a Big Difference, Pages: 84

Contributed by: ~C4Chaos

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