A Quote by Jim Collins on greatness and business
Indeed, the real question is not, "Why greatness?" but "What work makes you feel compelled to try to create greatness?" if you have to ask the question, "Why should we try to make it great? Isn't success enough?" then you're probably int he wrong line of work.
Source: Good to Great: Why Some Companies Make the Leap... and Others Don't, Pages: 209
Contributed by: Brian