At IBM everybody sells! Every employee has been trained to think that the customer comes first - everybody from the CEO, to the people in finance, to the receptionists, to those who work in manufacturing.
Contributed by: Zaady
The ultimate compliment a customer can make to an organization about one of its marketing people is: "I'm not sure whether your sales rep works for me or for you."
We depend on you to do the right thing; right for both you and the company. It is no exaggeration to say that IBM's reputation is in your hands.
Source: quoting from IBM’s Business Conduct Guidelines
Good people need room to develop. They have to find their own voice . . . each IBMer is a businessperson working within the framework of the company structure.
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