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Don’t Let Eco-Green Make You See Red

Posted By Cheryl Terrace On April 20, 2010 @ 12:00 pm In Green Living | 2 Comments


In honor of the 40th Anniversary [2] of Earth Day [3], I present …  a tomato powered lamp [4]!

OK, this seems a little bit out there … and is one of the reasons, lately, when I hear “green,” I see red!

I was pioneering green when it was far from mainstream — and not easy I might add — when I formed Vital Design LTD [5] in 1997. Anyone who knows me considers me a shade of “bright green.” However, in this time of so much greenwashing, I have become a “jaded green.”

Is there anyone or anything that doesn’t have some eco–angle [6] these days? From the “shock you green” of terrifying statistics [7], nearly all Americans test positive for traces of BPA [8], and the “silly green” of recycling everything from dogs to diapers [9] — OK, I was kidding about the dogs!

The circus of eco-mendacity is getting to me!

With all of the negative green and in our rampant environmental virtuosity, new research suggests [10] that those who make “green” purchases are subsequently more likely to behave selfishly, cheat and steal. It reminds me that we must all beware of the pitfalls of eco-myopia.

Yet, in our crazy, greenwashed world, it is the simplicity of nature [11] that reminds me why I am “green.” A simple walk through Central Park renews my sense of wonder while I witness the magnificent resilience and rebirth of flora and fauna. I am simply in awe of Mother Nature’s power, and moments like these help me experience my own spring awakening.

The menace of eco-myopia reminds me that our homes are an extension of ourselves, and in order to connect with our “greater home” (Earth), we need to start with the self.

We need to create a loving, beautiful, comforting, non-toxic [12], sacred healthy home environment, so we can then go out in the world and be better humans. We need to help one another and live up to our highest and greatest good on this planet. This is vital, enlightened design, and I am honored to be of service to its cause.

“Green” isn’t about consumer products.  Making things “green” is about love, and when we love, we take the idea of “green” to a whole new level.

Happy Earth Day [13] … and happy every day!

“Ring the bells that still can ring. Forget your perfect offering. There is a crack in everything. That’s how the light gets in.”

Leonard Cohen

Article printed from Gaiam Blog: http://blog.gaiam.com

URL to article: http://blog.gaiam.com/dont-let-eco-green-make-you-see-red/

URLs in this post:

[1] Image: http://blog.gaiam.com/wp-content/uploads/2010/04/EcoGreenSeeRedWeb.jpg

[2] 40th Anniversary: http://blog.gaiam.com/blog/happy-birthday-earth-day/

[3] Earth Day: http://www.gaiam.com/category/gaiam-green-list.do?SID=WG107SPRTAPEMACS

[4] tomato powered lamp: http://inhabitat.com/2010/04/15/table-lamp-powered-completely-by-tomatoes

[5] Vital Design LTD: http://vitaldesignltd.com/

[6] eco–angle: http://blog.gaiam.com/blog/beware-greenwashers-green-is-not-the-new-black/

[7] terrifying statistics: http://www.planetthoughts.org/?pg=pt/Whole&qid=1944

[8] nearly all Americans test positive for traces of BPA: http://www.enviroblog.org/2010/01/

[9] diapers: http://www.thehappyguy.com/recycle-diapers.html

[10] new research suggests: http://www.newscientist.com/article/dn18686-exposed-green-consumers-dirty-little-secrets.html

[11] simplicity of nature: http://blog.gaiam.com/blog/grass-roots-green-humble-things-in-nature-can-make-a-room/

[12] non-toxic: http://www.gaiam.com/category/eco-home-outdoor.do?SID=WG107SPRTAPEMACS

[13] Earth Day: http://life.gaiam.com/gaiam/p/EarthDayAroundtheWorld.html

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